When pitching to clients that are new business is rarely won based on the ability to tactically execute. It’s usually talking about how we will use data, or be able to deliver better than our competitors with whatever the thing that is latest may be.
There is absolutely nothing incorrect with this strategy, while you would anticipate that any agency really worth their salt would understand recommendations. But, often recommendations tend to be over looked. The utmost effective modification which can be made whenever overpowering a unique campaign–and even with handling for a while–is campaign structure that is revisiting. This could be the standard detail of all of the, however it is critically crucial.