Marketing Podcast with John Jantsch About Social Media
I thought I’d drop in and give you my take on where we are with social media. It hasn’t gone away, it hasn’t died out, it has a place, and it’s here to stay, but let’s talk about how to use it in 2018.
It’s kind of funny, but some of the questions that I got when social media was brand new I’m still getting today:How do I find time to do it? What’s the ROI? How do I make it pay? Can I sell?
Those are the things that people asked in 2012 and 2013, but those issues haven’t gone away because people still see social media as this disconnected piece of marketing that you have to go figure out and play in.