Pro-Tip: Copying Food Industry Press Releases Is Neither Helpful, Nor Journalism

Pro-Tip: Copying Food Industry Press Releases Is Neither Helpful, Nor Journalism

So we saw this tale posted by worldwide Information. It really is about whole grain usage in Canada additionally the headline yes is powerful,

"University of Saskatchewan research reveals significance of whole grain to Canada’s diet".

once I clicked through we learn about scientists which by means of a group evaluation of Canadians’ whole grain usage habits, determined that 80percent of Canadians are not consuming adequate grains and therefore as a result, they‘re evidently prone to too little folic acid, some B nutrients and metal.

Oh, we also learned that

"there’s less study giving support to the great things about enriched whole grain meals, often regarded as processed grains"

and that processed grains are,

"important meals resources for delivering crucial vitamins when you look at the Canadian diet".

And that

"research indicates grain that is eliminating from diet plans just isn’t linked with your body size list (BMI)."

That the storyline checks out like a pr release just isn’t a coincidence, since the day that is same tale went, therefore also performed this news release from the healthier Grain Institute.

once I compared the 2, as it happens that the worldwide Information tale had been 49.5% exactly the same as the Healthy Grains Institute news release.

Pro-Tip: Copying Food Industry Press Releases Is Neither Helpful, Nor Journalism

Personally, I do not believe the details when you look at the news release warranted any development protection, but if you‘re likely to really protect it, at least it’d be helpful (and I also believe anticipated) to see:

  • That there actually is not a posted research, but alternatively only a presentation at a conference that was being hyped by a press release. 
  • Anything at all in what confounders had been considered (or otherwise not considered) when you look at the group evaluation.
  • The proven and significant limits of food recall based analyses.
  • The dangers associated with an increase of intakes of refined grains. 
  • The financing regarding the "study" (perhaps not recommending the study is not helpful, but alternatively that there surely isn’t however a posted research to judge) because of the Saskatchewan Wheat developing Commission (SWDC), the Alberta grain Commission (AWC), the Grain Farmers of Ontario and Mitacs, a not-for-profit that is canadian company encouraging industry-academia collaborations
  • That Dietary tips Inc. (the quoted co-researcher’s company (he is the VP)) provides meals, nourishment and affairs that are regulatory solutions for many meals and drink businesses and food-related organizations
  • Small question the reason why folks are perplexed about nourishment if meals business press announcements about unpublished researches tend to be copied and repackaged as development.